Let coast hotels promote domestic tourism to curb unemployment

Let coast hotels promote domestic tourism to curb unemployment

April,August and December are the peak period of hotels industry at the coast and upcountry towns. When hotel owners are interviewed during this time,they report that their hotels are fully booked and surprisingly mostly by Kenyans. International tourists coming to Kenya have declined by half since 2011.So it upon the hotel owners to take advantage of domestic tourists. But  come January, may and September hotels report that their hotels  are empty and they are laying off their workers. This is immaterial. Cotu and FKE should protect workers from such harassment at all cost from being laid off during these months off peak months. Why don't they save for the rainy days instead of laying off their workers every now and again. Alternatively the workers can be trained like the insurance agents who lure and recruit people for the various insurance policies, by selling the packages of like one day,one week,a month to business people,companies, workers,government officials, and informal sector. These people can stay in their hotels during the off season after being offered good subsidized rates. Some companies can book cottages or conference rooms. With the Kenyan economy and Kenyans having changed their destinations from rural to visiting hotels in the beaches and towns. The packages being sold can include payment in instalments. This will create jobs and employees will not be laid off and it will have a multiplier effect. Also holidays benefit an individual health wise. The towns visited will benefit economically and also those who supply goods and services will be assured of an income.

By
Veronica Onjoro
Mombasa

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